PROJECT

Event Branding

DETAILS

As part of my InDesign project, we were asked to create a complete branding package for an existing event using the colours, elements and values ​​of it. I grew up watching the Grammys, as well as other glamorous annual events, and I always dreamt of branding a large-scale event from A to Z. Getting into the shoes of the designers behind the Grammys was not a simple task. I researched and studied the annual patterns, understood the meaning behind the choice of colours, elements and marketing methods they tend to use and I enjoyed every moment of it.